have and will continue to go up in value
faster than any other commodity EVER known to man."
In 1995, when this
all started for me, I really had no idea of which direction the
Net would go. Who did? Those that were laughing at my silly idea
were little help. Thankfully, my parents saw it and the phone
would ring with ideas. I secured domains with a "shotgun"
approach, touching as many industries and groups of people as
How do our sites get over 3.5 million unique monthly visitors
month after month and visitors go just to our index page? How
do we do that without spending a penny on ANY form of advertising?
That's enough to fill Yankee Stadium more than TWICE a Day! Why
does my traffic convert into sales at rates that can be 10x that
of the average Web site?
Yup... just chalk it up to dumb luck?? Okay, fine. You are entitled
to believe that. Well, it's either that or I saw something a few
years ago that 6 billion other folks missed. Maybe it's a bit
of both!! I am sure it is. But I started it from a 10' x 10' bedroom
and never looked back.
It's a pretty bold statement today and considered on the edge
of insanity in 1995. That is when I started paying millions of
dollars to obtain these domains. That money was ALL generated
via the Web and not out of pocket!!
I would share what I estimate to be the value of my entire empire
of domains today except for the fact that you'd be laughing. Thats
like going back to 1995 and being labeled insane all over again!
Forgive me while I enjoy the fruit of my labor. I'll leave it
to others to put a value on my holdings.
Whatever your thoughts, it took hard work, passion, and total
faith to personally register each of my domains. I now enjoy things
I never dreamed possible. The value of a great domain is a fact
that just has not been recognized yet.
I'll leave you
What is the value
of a 4 letter domain that I paid $100 for and with NO upkeep or
changes, produces $1,200 a day in PROFITS? 2x earnings? 3x earnings?
5x earnings? 10x, 20x, more?
Individually, my sites make a modest profit. Collectively, they
earned more profit with less work than perhaps anyone on the entire
While others employ thousands and lose millions... I employ smart
thinking and make millions. Someone has the formula screwed up.
Listen folks, I am not that smart. But I am blessed with keen
common sense and it has served me well to this day!!
And now... HERE is the REAL SECRET!!
The blueprint is already in place. What is going to happen in
the virtual world, has already happened in the real world. Things
just manifest themselves in different forms. For example, the
gathering of this collection was similar to the gold rush.
A dotcom address is a valuable piece of electronic property. It
has the same characteristics as real world real estate but its
in a different form. The dotcom address is more than 3 dimensions.
You can build it a thousand times higher than the Empire State
Building. In real world terms, a great domain is like a prime
building lot in a major city that is used as for parking cars
until a skyscraper is built in its' place with it's own attractions.
There are so many things on the net that remain undiscovered and
untapped, that there is no such thing as too late. While the gold
rush for dotcom addresses may have already happened, there are
new gold rushes on the net every day of the week. Only a fool
thinks it is over!!
I believe for everything that has happened in the real world,
there will be a virtual world counterpart. This is true across
the board in every industry. Additionally, there will be thousands
of new voids to fill and creative imaginations filling these voids
will produce new opportunities. We are in for exciting times!
Which leads me to the question of "Content".
The "Content" debate
is a false debate. It always has been but don't tell that to a
"Builder" Content is a funny thing. It is a temporary thing many
times. Content is like a house on a lot. The lot (or domain) is
permanent. The house on the otherhand (content) may be torn down
many times in 100 years. Where I live, houses are constantly being
ripped down and new ones put up BECAUSE the lots are so valuable.
Houses that were built just 10-15 years ago are ROUTINELY ripped
down and newer more lavish homes replace them. That does not happen
where land is cheap or a domain has no value. So "Content" is
a temporary state of affairs where the domain is permanent fixture.
Owning the content means you own the content. Owning the lot or
the domain gives you the POWER to have any content your heart
desires at any TIME you choose. And the beauty of owning the domain
or the lot.....you can put content on the site on YOUR terms and
in YOUR time or you can just leave it there with a parking lot
and make more becuase it requires NO TIME.
Uuntil the critics
come forth with more money than can be made in 40 years off of
a parked domain.....this whole subject is hollow. Everyone can
always do better than you if they only had this or that. It's
just not true or they would be running after you and trying to
stuff money in your pocket for the CHANCE to do what they say.
Like a domain buyer does when he finds a really good domain laying
around that can pump oil but the owner is not pumping. We TACKLE
these guys with offer after offer until they say yes BECAUSE we
KNOW we can monetize it instead of just saying so. We talk with
money because at the end of the day the ONLY thing that TALKS
is MONEY! Folks don't have to accept my premise. But I have believed
this since 1995 and I see the market continually coming to my
view of things as opposed to the view of those that have fallen
before us. They were much smarter and more organized and had much
more money to burn and many had great content. But they failed.
And after they failed the ONLY thing left was their domain name.
The ONLY thing left after the house fire is the lot. And on the
lot you can rebuild.
is the value of a hit if that hit produces a $20 million sale?
Two ingredients are needed to make a sale on the net. When you
put these two ingredients together.... it makes a spark. First,
you need a hit and then you need a sponsor that will pay you for
that hit. If it is completely untargeted traffic, it is worth
a penny. However, as you hone in on the target, the value goes
up. So what is a hit worth if you sell a $20 million aircraft?
It ain't rocket science but corporate America has still not figured
it out. They would rather be stuck in the box than figure out
how to get that hit. Forgive me if I don't have time to waste
with corporate jackasses! I'll just sit back and wait for them
to figure it out for themselves.
I am ass backwards... FIRST I get the traffic and THEN match it
to the audience. Others build sites and then look for the traffic,
not realizing it is the traffic that is the key.
the makers of the unprofitable Web...
the myth about "Stickiness"
most of the Net loses money! "Stickiness", the Webmaster's
efforts to prevent a visitor from exiting their site, for most
is the WRONG answer!! We don't claim to have have all the answers...
but we have a few of them -- enough to make a difference. Part
of it is recognizing the Nets place in history. We saw early
on what is in effect the biggest change in human behavior, perhaps
When we think of things in history that revolutionized the world,
the Internet makes the top 10... here is a short list: fire, the
wheel, electricity, the locomotive, telephones, automobiles, flight,
radio & television, computers, and the Internet.
Yup... I am opinionated
as hell. Determination and deep-seated beliefs are major components
of success! The reason for this hard hitting site is to open eyes
of some and have others learn from other peoples mistakes.
To reach the "Domain King" to sell a Domain, Click
You may also email me! I
read EVERY piece of email within hours. I respond as my time allows.
Thanks for stopping by! I hope you
walk away with something that changes your life. I really do!!